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社會科學 媒體及傳播學

媒體及傳播學

媒體及傳播學

作為人文及法律學院轄下的媒體及傳播學系,對於不斷變化的媒體環境及傳播領域,我們提供深入詳盡的分析和探討,展望其發展及趨勢,並透過不斷更新課程內容,以配合行業的發展需求。

當理論與實踐結合,就能夠激發創新的思維,所以我們的課程對兩者兼容並蓄,從而增加學員的創造力及競爭力。我們的導師均為優秀的行業專才,對教學充滿熱誠,旨在將其豐富的專業知識及經驗,傳授給新一代的媒體工作者。我們鼓勵學員和導師建立良好的互動關係,提升學習及工作的效能。

位處亞太地區的中心樞紐,香港作為一個國際商業城市和教育中心,肩負起為本地及海外學生提供優質教育的責任,而本學系將志力推動媒體及傳播學的發展。

媒體及傳播學課程

Programmes Type

課程類別

微證書

開課日期

上課日期

學費資助

地點

香港島

九龍

訂閱 e-資訊

The programme is designed to give students an understanding of the methodologies and issues in engaging the public in science. It aims to explore the role played by culture and media in science communication and discuss ways to deliver content and utilise technology and digital media to facilitate effective communication of science to different audiences.  [We are delighted to have a guest speaker who will share with you some insights on science communication. To learn more about the speaker and the topic, please click on the image on the right hand side.]

PT
Start To be advised
Duration 30 hours
Fee HK$7,500
本課程以體育評述專業作為引旨,由行內資深體育評述人和傳媒工作者擔任導師,目標是透過講解及實習,訓練學員的說話、評述技巧和分析、表達能力。
PT
開課日期 待定
修業期 8個星期
課程費用 HK$5700
This Postgraduate Certificate in Public Relations and Corporate Communication focuses to link up students’ conceptual thinking with hands-on processes for managing the key areas of contemporary public relations, corporate communication and media relations. Students will be equipped with updated knowledge and knowhow to analyse, plan, formulate and design practical and innovative solutions that help address the Public Relations, Corporate Communication or Media Relations challenges that organizations are facing nowadays. By influencing and building up mutual relationships with key stakeholders such as media professionals, customers and community, the organization will effectively achieve their business and brand goals.
PT
Start 19 OCT 2024 (SAT)
Duration Around 9 months
Fee HK$20,488
This programme aims to help students keep abreast of the contemporary concepts and practices of public relations and corporate communication.

With the multidisciplinary curriculum, students is exposed to the up-to-date knowledge of strategic planning, skills of influencing stakeholders, knowhow of managing crisis and reputation, as well as the many various communication challenges any for-profit, non-for-profit or government organization is facing today.
PT
Start 19 OCT 2024 (SAT)
Duration Around 1 year and 6 months
Fee HK$40,976
媒體及文化分析深造文憑旨在培養學生對媒體及文化機構、意識形態及政策,以及它們與社會及經濟現實的關係的批判性理解。本課程為學生認識媒體、視覺、社會文化及經濟提供了紮實的基礎,讓他們能夠於媒體及文化研究、創意產業、媒體管理及廣告等範疇作進一步學習。
PT
開課日期 2024年11月21日 (星期四)
修業期 7個月
課程費用 HK$39,000
This 36-hour Certificate programme is designed for those want to understand better the contextual factors that shape media structures, policies and management practices. It aims to critically review strategic and operational opportunities as well as the problems of media organisations within the current information environment.  With reference to socio-legal perspectives on media and regulatory issues, a comparative analysis of models and principles of media regulation governing access to media infrastructure and content in both conventional mass media and new digital communications technologies will be included.
PT
Start To be advised
Duration 12 weeks
Fee HK$10,000
This programme examines the various ways in which globalisation processes are impacting media practices and representations. Key theoretical concepts and debates on media globalisation will be covered, with application to a range of global media examples and texts, including elements of popular culture and trends in new media. The developments in communications and transmission formats that have resulted from media globalisation will also be evaluated in order to delineate how audience identities are being constructed and shaped by these transnational and intercultural productions and processes.
PT
Start To be advised
Duration 36 hours
Fee HK$10,000
In this mediated network society, use of media increasingly becomes an essential part of people’s everyday life. The media are therefore strategically employed as pedagogical tool by the teaching profession. This programme purposes to critically review the historical and contemporary development of media as a pedagogical tool. By evaluating different forms of media content, it applies principles and concepts related to media literacy for instructional and teaching purposes. The programme equips students with media professional knowledge with a view to assessing teaching effectiveness of media literacy classes.
PT
Start To be advised
Duration 36 hours
Fee HK$10,000
This programme will focus on key debates on popular culture and cultural consumption in relation to the media. Issues of pleasure, politics, meaning and value will be raised in connection with a range of cultural forms. Situated historically in the twentieth century, the programme analyses the development of mass culture as a socio-economic form, and as a term emerging in relation to other media forms, such as Hollywood movies, television programmes, music, art, print and new media. A range of theoretical perspectives will inform the analysis. The consumption of popular culture is addressed through recent ethnographic and qualitative work on audiences. 
PT
Start To be advised
Duration 36 hours
Fee HK$10,000
The main objective of this programme is to introduce students to the key theories, thinking and debates surrounding new media studies. This programme will also contextualise the social functions and cultural meanings of digital/ new media technologies and their changes in different social and historical environments. The programme will encourage students to explore different forms of new media experiences and participations, and equip students with practical digital media production skills by designing, producing and publishing creative new media projects.
PT
Start To be advised
Duration 36 hours
Fee HK$10,000
This programme aims to introduce students to the key meanings and structures of visual culture and thus help them investigate the ways in which cultural meanings are articulated, interpreted and communicated through different forms of visual-cultural practices, such as films, photographs, advertisements and museum displays etc. This programme will also introduce a range of visual research methods and media production techniques which develop students’ capacities in both analysing and creating visual-oriented projects.
PT
Start To be advised
Duration 36 hours
Fee HK$10,000
This programme aims to develop an appreciation of the complex interplay between the media and urban areas in contemporary world. City imaging is nowadays supplemented and constructed by exposure to visual media rather than by direct sense experience of urban realms. The examination of how the media enhance individuals to mentally organise their own sensory experience of cities is thus the focus of the programme. Through evaluation of concepts and skills in the representation of cityscapes, the process of constructing written and visually-based narratives about the potential of places will be discussed.

 
PT
Start To be advised
Duration 36 hours
Fee HK$10,000