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市場營銷學 品牌管理、奢侈品牌建設及時裝營銷
品牌管理、奢侈品牌建設及時裝營銷課程
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This postgraduate Diploma is designed to provide opportunities for marketing or retailing practitioners in the fashion business to develop the knowledge, international perspective and managerial skills required to enhance their company’s competitiveness, innovative capabilities and brand reputation. This programme also helps students acquire analytical skills to pursue a career in the fashion business.