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Social Sciences Media & Communication

Certificate for Module (Media and Popular Culture)
證書(單元:媒體與流行文化)

CEF Reimbursable Course

CEF Reimbursable Course

Course Code
DP109A
Application Code
2170-DP109A

Credit
15
Study mode
Part-time
Start Date
To be advised
Duration
36 hours
Language
English
Course Fee
HK$10,000
Deadline on 12 Dec 2023 (Tue)
Enquiries
2910 7607
2520 5481
Apply Now

Highlights

This programme will focus on key debates on popular culture and cultural consumption in relation to the media. Issues of pleasure, politics, meaning and value will be raised in connection with a range of cultural forms. Situated historically in the twentieth century, the programme analyses the development of mass culture as a socio-economic form, and as a term emerging in relation to other media forms, such as Hollywood movies, television programmes, music, art, print and new media. A range of theoretical perspectives will inform the analysis. The consumption of popular culture is addressed through recent ethnographic and qualitative work on audiences. 

QF Level

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QF Level: 6

QR Registration No.: 19/000088/L6

Validity Period: from 01 Feb 2019 to on-going

Programme Details

Intended Learning Outcomes

On completion of the certificate for module, students should be able to

  1. critically analyse the ways in which popular culture contributes to experiences and perceptions of daily life;
  2. critically review the processes in the production and consumption of popular culture texts;
  3. identify politicised and ideological constructions within popular culture texts;
  4. critically review and apply a range of scholarly debates and theoretical approaches in the analysis of popular cultural texts.

Syllabus

1.  Studying and Theorising Popular Culture

  • Introduction: Approaches to the Study of Popular Culture
  • Globalisation and Popular Culture
  • Postmodernism: Theory and its relation to Popular Culture and late capitalism
  • Tabloid Culture
  • Advertising and Consumer Culture
  • Cyberculture and Social Media: Facebook, Instagram, Twitter, Snapchat 

2.  Representations in Popular Culture

  • (Post)Feminism and Popular Culture
  • Popular Culture and representations of ‘difference’ - Sexuality
  • Popular Culture and representations of ‘difference’ – Race, Culture and Ethnicity
  • Popular Culture and Representations in New Media: Netflix, YouTube, online games
  • Popular Culture and Leisure – Hollywood, Sports and Music
  • Conclusion: Critical Media Literacy
Application Code 2170-DP109A Apply Online Now
Apply Online Now

Venue

Class Details

To complete the programme, students are required to achieve 80% attendance of the programme and pass all the assignment. A Certificate for Module (Media and Popular Culture) will be awarded within the HKU system through HKU SPACE to those who have successfully completed the programme. 

Teaching Mode

Lectures (24 hours):

As a critique-based programme, a lecture-preview reading assignment is given for each lecture. It consists of a small portion of the reading that will serve as a quick yet crucial introduction to the lecture. Students are required to do the reading before the lecture.

Tutorial Discussions (12 hours):

In tutorial, students will be asked to form small groups to discuss, critically examine and present an assigned topic, as well as working on an extended research project. Before each tutorial, students are required to finish assigned readings (usually two book chapters and/or a journal article) and to do extensive individual research after class. The tutorial allows students to engage in peer discussions, to develop critical and analytical skills. Students will explore a variety of skills in analysing images and media texts.

Assessment

Written assignment (40%) + Group oral presentation (60%)

Fee

Application Fee

HK$150 (Non-refundable)

Course Fee
  • Course Fee : HK$10,000

Entry Requirements

Applicants should

1. (a)     hold a bachelor’s degree in areas of Humanities, Social Sciences, IT or Business, or equivalent,

                awarded by a recognised institution; 

               or

      (b) (i) hold a sub-degree or higher diploma awarded by a recognised institution; and

            (ii) have two years of recognised professional experience;

and

2.  obtain a score of 6.5 in IELTS (no band less than 6.0), or equivalent (for those graduated from institutions where English is not the medium of instruction).

 

Applicants with other qualifications will be considered on individual merit.

CEF

  • The CEF Institution Code of HKU SPACE is 100
CEF Courses
Certificate for Module (Media and Popular Culture)
證書(單元:媒體與流行文化)
COURSE CODE 40C106993 FEES $10,000 ENQUIRY 2910-7607
Continuing Education Fund Continuing Education Fund
This course has been included in the list of reimbursable courses under the Continuing Education Fund.

Certificate for Module (Media and Popular Culture)

  • This course is recognised under the Qualifications Framework (QF Level [6])

Apply

Online Application Apply Now

Application Form Download Application Form

Enrolment Method
Payment Method
1. Cash, EPS, WeChat Pay Or Alipay

Course fees can be paid by cash, EPS, WeChat Pay or Alipay at any HKU SPACE Enrolment Centres.

2. Cheque Or Bank draft

Course fees can also be paid by crossed cheque or bank draft made payable to “HKU SPACE”. Please specify the programme title(s) for application and applicant’s name. You may either:

  • bring the completed form(s), together with the appropriate course or application fees in the form of a cheque, and any required supporting documents to any of the HKU SPACE enrolment centres;
  • or mail the above documents to any of the HKU SPACE Enrolment Centres, specifying “Course Application” on the envelope. HKU SPACE will not be responsible for any loss of personal information and payment sent by mail.
3. VISA/Mastercard

Applicants may also pay the course fee by VISA or Mastercard, including the “HKU SPACE Mastercard”, at any HKU SPACE enrolment centres. Holders of the HKU SPACE Mastercard can enjoy a 10-month interest-free instalment period for courses with a tuition fee worth a minimum of HK$2,000; however, the course applicant must also be the cardholder himself/herself. For enquiries, please contact our staff at any enrolment centres.

4. Online Payment

Online application / enrolment is offered for most open admission courses (enrolled on first come, first served basis) and selected award-bearing programmes. Application fees and course fees of these programmes/courses can be settled by using "PPS by Internet" (not available via mobile phones), VISA or Mastercard. In addition to the aforesaid online payment channels, new and continuing students of award-bearing programmes with available online service, they may also pay their course fees by Online WeChat Pay, Online Alipay or Faster Payment System (FPS). Please refer to Enrolment Methods - Online Enrolment  for details.

Notes

  • If the programme/course is starting within five working days, application by post is not recommended to avoid any delays. Applicants are advised to enrol in person at HKU SPACE Enrolment Centres and avoid making cheque payment under this circumstance.

  • Fees paid are not refundable except under very exceptional circumstances (e.g. course cancellation due to insufficient enrolment), subject to the School’s discretion. In exceptional cases where a refund is approved, fees paid by cash, EPS, WeChat Pay, Alipay, cheque, FPS or PPS by Internet will be reimbursed by a cheque, and fees paid by credit card will be reimbursed to the credit card account used for payment. 

  • In addition to the published fees, there may be additional costs associated with individual programmes. Please refer to the relevant course brochures or direct any enquiries to the relevant programme team for details.
  • Fees and places on courses cannot be transferrable from one applicant to another. Once accepted onto a course, the student may not change to another course without approval from HKU SPACE. A processing fee of HK$120 will be levied on each approved transfer.
  • HKU SPACE will not be responsible for any loss of payment, receipt, or personal information sent by mail.
  • For payment certification, please submit a completed form, a sufficiently stamped and self-addressed envelope, and a crossed cheque for HK$30 per copy made payable to “HKU SPACE” to any of our enrolment centres.